We put the in Mmmmm
Because we know that people eat with their eyes, we elevate the food appeal to create work that feeds customers' appetites and keeps them craving even more.
Feast Your Eyes
From snack-sized content to four-course creative meals, we know how to whet the appetite of your customers. Add to the recipe leveraging all flavors of delicious data to drive insights, analysis and optimization, and we can keep them coming back for more.
Carrabba's Italian Grill
Carrabba’s isn't just an app; it's a gathering place, uniting people through a shared love for great food, personalized experiences, and the joy of coming together. We revamped Carrabba's mobile app to speak to long-time fans and new customers alike – highlighting value and new occasions. Relaunched through an omnichannel marketing campaign, this Italian celebration offers enticing incentives and benefits at crucial moments of truth.
Marco's Pizza
With a fresh visual identity, a smart, nimble national media strategy, and a breakthrough creative campaign, we’ve helped Marco’s become America’s Fastest Growing Pizza Chain and on their way to #4 in the pizza category.
BurgerFi
Serving up breakthrough creative and a premium value strategy, we delivered a 60% increase in sales and the highest-ever same-day loyalty signups for a brand that was craving to build awareness and unite Burger Lovers everywhere.
Bistro Favorites
To delight the hearts and stomachs of foodies everywhere, we brought handcrafted and hand seasoned flavor to the lunch meat aisle through a fully integrated “Makin’ Faves with Bistro Favorites” campaign that after just one year in market, drove dollar share growth of 15%.
Marley Coffee
Despite its iconic namesake, Marley Coffee had low awareness among younger consumers. Through our “Unite for the Love of Coffee” campaign platform, we generated a 30% lift in brand awareness through out-of-home, social, and brand activation. Peaking with an event on the beloved and relevant 4.20 holiday.
Our Food Clients
Winning the Numbers Game
Client Results
Marco's Pizza stores nationwide, riding their best-ever year of sales.
Land O’ Frost Premium increased purchases 72% over three years while competing against giant brands.
Marco’s Pizza media strategy increased same-store sales at 4x the category rate.
MERGE has been a key partner in the acceleration of Marco's to one of the fastest-growing national pizza brands. Their partnership in developing breakthrough creative and strong national media strategy is priceless to our team.
Chris Tussing, Chief Marketing Officer, Marco's Pizza
MERGE is much more than other agencies. They play a key role in building our brand strategies, developing key consumer insights and then building forward-thinking marketing plans that drive our businesses from the shelf into the shopping cart.
Mark Miller, Vice President, Marketing and Innovation, Land O'Frost