Life Sciences

MERGE Moment: Pandemic Impacts on the Flu Vaccine Market

Nina Prybula, VP Account Director, and Seqirus’ Melissa Troop, Associate Director of Marketing, talk with MERGE CMO Ethan Whitehill about navigating the influenza vaccine market as a client-agency team amid a global pandemic. The duo explore steps taken to pivot efficiently and position the world leader in flu vaccines as the public health partner audiences needed during this unprecedented time.

PUBLISHED: 1/21/2021