AI was at the forefront of this year's Consumer Electronics Show—driving innovations and evolutions as brands define the future of connected living. But when it comes to retail and the path to purchase, what impact will it have?
Our MERGE consumer technology experts dive into the intersection of AI and the modern customer journey, highlighting key trends that will shape the retail landscape in the coming years.
View our CES 2024 readout to explore the transformative impact of AI in retail.