Retail

Part 3: The New State of Brand Storytelling in Retail

Alternative shopping methods have become the standard for convenience, and in many ways, have reshaped the way today’s retail market works. Chief Client Officer Nick Jones sits down with Director of In-Store Experience George Bird and Retail Brand Consultant Mark Rexroat to discuss the increase in direct-to-consumer models as more brands take ownership of their story.

PUBLISHED: 10/4/2021