(Atlanta, GA, September 14, 2021) — MERGE, a premium storytelling technology agency that promotes health, wealth and happiness, today announced Kelly Tkac as the new Senior Vice President Group Business Development Leader in the firm’s South region. In this role, Tkac will be responsible for business development to further grow the firm’s health, wealth and happiness offerings.
Tkac brings a wealth of experience in healthcare, financial services, and business development having held a variety of leadership roles within full-service marketing agencies. With over 25 years of industry experience, Tkac has a deep understanding of how to successfully provide strategic counsel and develop solutions that provide short-term and long-term client benefits.
“MERGE is making an impact in the marketing, communications and technology space. The company has the agility, ability and humility to successfully impact clients positively,” said Tkac. “I am honored to bring my knowledge and experience to the table and look forward to being a part of their climbing positive footprint.”
Prior to joining MERGE Tkac served as National Sales Director for Nucleus Medical Media where he provided unique solutions to enhance and initiate an overall increase in health literacy. He has also held various business development leadership roles at BlueSpire Strategic Marketing (now Attane) and Shaw Science Partners. Tkac, an industry expert, has a passion for collaborating with partners and clients to create compelling programs that have proven successful.
“We are thrilled to welcome Kelly to MERGE. He has a wide range of experience developing solutions and cultivating relationships within the healthcare and financial services industry,” said Tom Brand, President. “He is a proven business builder who will help MERGE continue to accelerate our solution-driven results and continued growth.”
Tkac earned a Bachelor’s degree in marketing from Rutgers University in New Jersey.
MERGE promotes health, wealth and happiness in the world by merging storytelling with technology and offers marketing and technology clients full-service capabilities including strategy, creative communications, experience engineering, media, digital platform development, performance marketing and more. MERGE has enduring client partnerships with American Express, Kate Spade NY, T-Mobile, LG, Fidelity, Coach, Eaton Vance, BlueCross BlueShield, Abbott, Boston Scientific, Advocate Aurora Health, The North Face, Brigham Health, Indiana University Health and Marco’s Pizza among others. The firm has 670+ employees across offices in Atlanta, Boston, Chicago, Denver, Kansas City, New York City and Los Angeles and employs a talent-to-task process that enables clients to think higher and feel deeper about their customers. For more information, visit mergeworld.com.